Sr. Digital Marketing Executive

Job Description

Job description

Develop and manage digital marketing campaigns for different clients.
Oversee and analyze the effectiveness of social media strategy.
Continuously work on the SEO of the website.
Create an online banner and oversee pay-per-click ad management.
Creative idea in developing campaign & channel-specific content strategy.
Develop and maintain, test, and execute campaigns across channels (social, email, SEM, SEO, affiliate, etc) to increase new users, increase engagement and drive conversions.
Gather and track customer data to inform advertising spending and channel allocations.
Good command over keyword research, competitive analysis, content optimization, meta-tag creation, link building, image optimization, internal links, backlinks optimization and other SEO-related activities.
Highly creative with experience in identifying target audiences and devising digital campaigns that engage, inform and motivate.
Design, build and maintain our social media presence.
Tracking daily, weekly and monthly keyword and overall campaign performance.
Generating reports and analyzing.
Skills Required :

Good Command and well-versed with the use of Facebook, Twitter, Quora, Yahoo Answers, Slideshare, Youtube, Pinterest, and other social platforms to drive traffic.
Sound knowledge of SEO/SEM /SMM.
Stay advanced with the latest changes and trends in digital marketing.
Good team player.
Self-motivated.
Excellent communication and organizational skills.

Bachelor’s (Preferred)